TOURISM DEVELOPMENT IN RURAL? IF IN SPOKE TO MAJOR INTEREST

Several studies highlight the importance of attracting the adherence of the population to build the foundation for tourism development in harmony with the rural areas. Indeed, the tourism region is heavily colored by the "color" of the local community, its people an integral part of the tourism experience. Factors used to establish a bridge with the community, and the viability of a project depends as much on its economic and social contribution.

ALL IS NOT "TOURIST"
Manufacturing sectors in difficulty, forestry declining agriculture routed, depleted natural resources, several regions are turning to tourism to emerge from this economic slump or diversify.

There is a growing market for different tourism products in rural areas: adventure, nature, sport, agrotourism, healing in a natural, slow pace, contact with the people, authenticity, lodging at the inhabitant, local produce, heritage , learning, crafts, etc.

Although rural areas have much to offer, tourism is not a panacea for economic difficulties. Moreover, it is not all regions have the potential to develop a thriving tourism industry. Too often, the lack of understanding of the industry suggests that it will transform the area into a Mecca and dangled substantial economic benefits.

FOR THOSE WHO LAUNCH IN THIS ADVENTURE
It is important to develop healthy relationships with the public, because it has some decision-making power regarding the viability of a project and the quality of the service. Indeed, the local population is much more than a host community or a pool of labor: it is part of the tourism experience and can contribute to enrich the offer. Provided it has a good understanding of the issues, it participates in planning and decision making, it has a right to inspect the product. Unite the community around a project is to allow him to become an actor rather observer or informant.

Louis Jolin, professor in the Department of Urban Studies and Tourism at the School of Management Sciences, UQAM, highlighted at the Symposium on Sustainable Development in March 2009 that the accession of the host environment based on three important elements:

the respect of the community, its identity, its authenticity;
both economic and social benefits;
community involvement in decision making.
If the people approve a project, it must go beyond the information and consultation process. Sponsors should be open to participatory management with the community and work with them to organize tourism.

Social acceptability follows the following principles:

the sense of ethics (benefits for all stakeholders);
transparency;
good communication (understanding of the project);
clarity (do not create unrealistic expectations);
compatibility with the environment and the needs of the population;
viability supported by a long-term vision.
HOW TO BE RECEIVED?
Listening to the people: it has a diverse community with different interests.
By understanding its values ​​and respecting.
Preserving natural resources.
Explaining tourism, explaining the project.
By establishing a close with the community and trust.
By engaging citizens at the beginning of the planning process.
By creating a partnership.
Reducing tensions by bringing the different parties to work together.
Using positive language.
It's also respect the democratic principle, prevent conflict, ensure the availability of resources - for lack of resources sometimes complicates the viability of a Project-, enjoy local expertise to enrich the offer and experience tourism.

TO EACH HIS ACCOUNT IS Y ...
In the speech, we generally focus on the economic contribution of tourism and Benefits from such as job creation and financial benefits. However, social factors, too often evaded, can not be ignored because they represent strong arguments in trade with the community. Indeed, not everyone has a direct impact on tourism and a positive attitude on the part of the excluded results from the social benefits that can be gained. Examples:

accessibility to infrastructure and tourism resources (transport, leisure, catering, etc.);
the revitalization of a community;
enhancement of cultural and natural heritage;
additional services to the community;
improving the quality of life and development;
strengthening the collective identity, pride and social cohesion;
the reputation of the region;
the equitable distribution of benefits;
control adverse impacts;
brake exile youth and population growth;
events and activities.

source : http://veilletourisme.ca/2011/03/21/le-developpement-touristique-en-milieu-rural-si-on-en-parlait-aux-principaux-interesses/